
Enabling Accessible Legal Expertise in Sweden
Enabling Accessible Legal Expertise in Sweden
Enabling Accessible Legal Expertise in Sweden
Enabling Accessible Legal Expertise in Sweden
Lawster is a legal tech company that combines AI technology with personal legal expertise to provide comprehensive business law services on a subscription basis. Founded by entrepreneurs, lawyers, and system developers, Lawster aims to revolutionize the traditional legal industry by making legal services more transparent, predictable, and accessible for businesses.
Lawster is a legal tech company that combines AI technology with personal legal expertise to provide comprehensive business law services on a subscription basis. Founded by entrepreneurs, lawyers, and system developers, Lawster aims to revolutionize the traditional legal industry by making legal services more transparent, predictable, and accessible for businesses.
Lawster is a legal tech company that combines AI technology with personal legal expertise to provide comprehensive business law services on a subscription basis. Founded by entrepreneurs, lawyers, and system developers, Lawster aims to revolutionize the traditional legal industry by making legal services more transparent, predictable, and accessible for businesses.
Lawster is a legal tech company that combines AI technology with personal legal expertise to provide comprehensive business law services on a subscription basis. Founded by entrepreneurs, lawyers, and system developers, Lawster aims to revolutionize the traditional legal industry by making legal services more transparent, predictable, and accessible for businesses.

Industry
Industry
Industry
SaaS
SaaS
SaaS
Location
Location
Location
Gothenburg, Sweden
Gothenburg, Sweden
Gothenburg, Sweden
Problem
Problem
Problem
Problem
As a subscription-based legal service provider, Lawster needed to connect with SMEs struggling with unpredictable legal costs, lack of transparency in traditional billing, and limited access to ongoing legal counsel. Reaching the right business decision-makers requires understanding both their operational challenges and strategic legal needs.
As a subscription-based legal service provider, Lawster needed to connect with SMEs struggling with unpredictable legal costs, lack of transparency in traditional billing, and limited access to ongoing legal counsel. Reaching the right business decision-makers requires understanding both their operational challenges and strategic legal needs.
As a subscription-based legal service provider, Lawster needed to connect with SMEs struggling with unpredictable legal costs, lack of transparency in traditional billing, and limited access to ongoing legal counsel. Reaching the right business decision-makers requires understanding both their operational challenges and strategic legal needs.
As a subscription-based legal service provider, Lawster needed to connect with SMEs struggling with unpredictable legal costs, lack of transparency in traditional billing, and limited access to ongoing legal counsel. Reaching the right business decision-makers requires understanding both their operational challenges and strategic legal needs.
Solution
Solution
Solution
Solution
The strategy targeted Swedish SMEs and startups that were struggling with unpredictable legal expenses and cumbersome manual legal processes. These businesses needed reliable legal consultation, contract drafting, and corporate law support but wanted to avoid the surprises that come with traditional hourly billing. The messaging highlighted what makes Lawster unique - their founders combine deep legal expertise with entrepreneurial experience, giving them a real understanding of both compliance requirements and business growth challenges. The outreach emphasized their AI-assisted document automation that speeds up processes while still providing personalized legal support, all backed by transparent fixed pricing that eliminates the billing uncertainty that often holds growing businesses back.
The strategy targeted Swedish SMEs and startups that were struggling with unpredictable legal expenses and cumbersome manual legal processes. These businesses needed reliable legal consultation, contract drafting, and corporate law support but wanted to avoid the surprises that come with traditional hourly billing. The messaging highlighted what makes Lawster unique - their founders combine deep legal expertise with entrepreneurial experience, giving them a real understanding of both compliance requirements and business growth challenges. The outreach emphasized their AI-assisted document automation that speeds up processes while still providing personalized legal support, all backed by transparent fixed pricing that eliminates the billing uncertainty that often holds growing businesses back.
The strategy targeted Swedish SMEs and startups that were struggling with unpredictable legal expenses and cumbersome manual legal processes. These businesses needed reliable legal consultation, contract drafting, and corporate law support but wanted to avoid the surprises that come with traditional hourly billing. The messaging highlighted what makes Lawster unique - their founders combine deep legal expertise with entrepreneurial experience, giving them a real understanding of both compliance requirements and business growth challenges. The outreach emphasized their AI-assisted document automation that speeds up processes while still providing personalized legal support, all backed by transparent fixed pricing that eliminates the billing uncertainty that often holds growing businesses back.
The strategy targeted Swedish SMEs and startups that were struggling with unpredictable legal expenses and cumbersome manual legal processes. These businesses needed reliable legal consultation, contract drafting, and corporate law support but wanted to avoid the surprises that come with traditional hourly billing. The messaging highlighted what makes Lawster unique - their founders combine deep legal expertise with entrepreneurial experience, giving them a real understanding of both compliance requirements and business growth challenges. The outreach emphasized their AI-assisted document automation that speeds up processes while still providing personalized legal support, all backed by transparent fixed pricing that eliminates the billing uncertainty that often holds growing businesses back.
Results
Results
Results
Results
Secured meaningful meetings with manufacturers struggling with operational inefficiencies, validating that impactful outreach centers on business transformation - eliminating costly delays, building resilient supply chains, and creating adaptive production systems.
Secured meaningful meetings with manufacturers struggling with operational inefficiencies, validating that impactful outreach centers on business transformation - eliminating costly delays, building resilient supply chains, and creating adaptive production systems.
Secured meaningful meetings with manufacturers struggling with operational inefficiencies, validating that impactful outreach centers on business transformation - eliminating costly delays, building resilient supply chains, and creating adaptive production systems.
Secured meaningful meetings with manufacturers struggling with operational inefficiencies, validating that impactful outreach centers on business transformation - eliminating costly delays, building resilient supply chains, and creating adaptive production systems.

Trust is fundamental in the legal field, and TheShowcase.ai earned ours through consistent delivery and transparency. What distinguished them was their ability to communicate our complex value proposition effectively, resulting in meetings with genuinely qualified decision-makers.
Trust is fundamental in the legal field, and TheShowcase.ai earned ours through consistent delivery and transparency. What distinguished them was their ability to communicate our complex value proposition effectively, resulting in meetings with genuinely qualified decision-makers.
Trust is fundamental in the legal field, and TheShowcase.ai earned ours through consistent delivery and transparency. What distinguished them was their ability to communicate our complex value proposition effectively, resulting in meetings with genuinely qualified decision-makers.
Trust is fundamental in the legal field, and TheShowcase.ai earned ours through consistent delivery and transparency. What distinguished them was their ability to communicate our complex value proposition effectively, resulting in meetings with genuinely qualified decision-makers.

Joel Wickman
Co-Founder & CEO
Unlock your full potential with revolutionary B2B outreach.
Made with ❤️ in Gothenburg, Sweden.
© TheShowcase.ai 2025. - Website design and branding by Matvei Ershov
Made with ❤️ in Gothenburg, Sweden.
© TheShowcase.ai 2025. - Website design and branding by Matvei Ershov
Unlock your full potential with revolutionary B2B outreach.
Made with ❤️ in Gothenburg, Sweden.
© TheShowcase.ai 2025. - Website design and branding by Matvei Ershov
Unlock your full potential with revolutionary B2B outreach.
Made with ❤️ in Gothenburg, Sweden.
© TheShowcase.ai 2025. - Website design and branding by Matvei Ershov